Rise & Fall
Redefining crafted classics
Rise & Fall
Services
- Digital Identity
- UI Design
- UX Design
- E-commerce Design
- E-Commerce Strategy
- Graphic Design
- Concept
- Art Direction
- Branding
- System Architecture
- Web Development
Solution
- Shopify
Live site
riseandfall.coRise & Fall is built on the belief that exceptional quality and thoughtful design should be accessible, enduring and quietly confident. With a focus on premium materials, timeless aesthetics and transparent pricing, the brand offers considered essentials that are made to last and feel good to live with.
"Grebban is that rare thing - an agency that can offer not only first class design but also cutting edge coding. Moreover, the team is a pleasure to deal with."
— Jedediah Coleman, Co-founder & CEO at Rise&Fall
Our collaboration with Rise & Fall focused on shaping a brand experience and e-commerce journey that truly reflects these values. Starting with the homepage as a proof of concept, we explored how brand storytelling, lifestyle and product can come together in a seamless and elevated shopping experience. The startpage becomes more than an entry point. It sets the tone, invites the customer into the world of Rise & Fall, and creates an immediate sense of calm, clarity and trust.
The result is a direction that balances inspiration with usability, where simplicity supports substance and every interaction reinforces the brand’s promise. This work lays the foundation for a digital experience that feels as considered and enduring as the products themselves.
The experience is designed to seamlessly bridge Rise & Fall’s wardrobe staples and bedding collections, making it natural to move between knitwear and home essentials in a single journey.
By prioritising inspiration alongside clarity, the Shopify site makes it easy to explore, combine and shop across categories, encouraging customers to bring home both clothing and bedding in one considered purchase.
Key objectives
Increase discoverability in between the different product categorys
Showcase the craftsmanship in the products by showcasing craft and care taking in the design
Build a site that show cases the content, and the showcased products, in best possible way
Increased modularity and ease of use for the Rise&Fall team